Publications

Paper on Cittaslow, Place Branding, Sustainability and Stakeholder Engagement | 2019

Research paper: The Role of Perceived Collaborative Value in Place Branding Processes – A Case Study of Cittaslow in the Netherlands

Authors: Karin Elgin-Nijhuis (Elgin & Co.), Guido Berens and Erik van ‘t Klooster (Rotterdam School of Management/Erasmus University)

Publication: Proceedings of the 4th Annual Conference of the International Place Branding Association (Volos, Greece, 27-29 November 2019), pp. 139-158.

Electronic version:
http://www.placemarketingbranding.gr/ProceedingsIPBA2019.pdf
ISBN: 978-618-84403-2-6